The toll-free verification process qualifies the messaging traffic to be tagged as verified with our downstream peers (not directly with mobile operators). The approved tag reduces the number of false-positive blocks and helps increase the message deliverability on a single TFN (Toll-Free Number).
Verification is not whitelisting, so approval doesn’t guarantee that the customer won’t experience any blocking. However, as long as the sent traffic aligns with the verification application, this allows us to work with our peers more swiftly to share the campaign details with the mobile operator and ask for the blocking to be removed.
Upon submission, it can take up to 5 business days to receive the final result of a request. Unlike 10DLC, where most campaigns receive an immediate and automated rating, toll-free verification requests are reviewed manually by the toll-free peer. For batch/bulk submissions, turnaround times may vary.
Several factors may cause a delay in processing:
Please make sure to submit detailed, high-quality forms. It’ll help make the process easier to review and approve!